Brand site / portal · Automotive
Autel
Autel North American automotive diagnostics WordPress corporate portal
- Type
- Brand site / portal
- Industry
- Automotive
- Platform
- WordPress / WooCommerce
- Theme
- Divi Child v.1.0.0
- Services
- Custom build · System integration
Highlights
- Two-tier navigation separating service links from nine business lines
- Persistent Register Your Tool link in the header for easy device registration
- Training menu broken down by topic and US city
- Four homepage shortcut buttons linking to news, promotions and resources
- Media page with search and category filters for browsing news
- Consistent red, black and white palette for strong industrial brand recognition
Tech stack & tools
Google Analytics / GTMTikTok PixelMailchimpShopify Inbox
Key pages
Beyond the homepage: where conversion happens
